Original Grain Watch Co.
ROLE: LEAD DESIGNER
The Original Grain Watch Co combines wood and steel to make one of a kind, unique timepieces. Accompanying each order are multiple pieces of print materials, ranging from a user's guide to a certificate of wood authenticity. I was tasked with creating the evergreen content to be sent with every watch, including a double-sided welcome postcard, the wood's certificate of authenticity, and a card with a detachable steel token on the front to represent the tree the purchaser has planted by Original Grain's environmental partnerships that plant one tree for every watch sold. Along with the evergreen content, I created double-sided 8-panel accordion fold booklets to live across 4 separate watch designs. Within those, I wanted to visually represent the look and feel of each individual watch collection's style and type of wearer while educating the consumer on the functions and day to day maintenance to get the most out of their watch while being confident representing the style they purchased.